Written By Max Hoffenheins
Let’s face it, struggling with a creative block can be very terrible. The despair you feel when you’re close to a set deadline for a social media post or campaign, and you can’t think of anything original is real. It’s okay, and really, it happens to us all.
The fact that you’re reading this post shows that you’ve taken a step in the right direction.
Now let’s help you destroy that block and get back to creating amazing stuff.
Here are numerous social media posts ideas that you can scope out. The ones we discuss here cover all social network platforms, so they apply to you regardless of where your audience is most active.
Let’s dive in without further ado.
1. Post something popular
If there is a frequently requested item on your website or store, there are chances that they would do well on social media.
Identify the social media platforms where your audience is most active, then post these highly sought after products/services. What’s more, you can go even further to promote them with paid ads.
2. Highlight your story
I can’t say this enough: Story Sells! Every business definitely has a story to tell.
Your audience, including converted customers as well as prospects, wants to feel like they know you and easily access you. Nothing does this better than your story.
Let people know why you do what you do, why you started, when you began, the challenges you faced, and how you overcame them.
3. Answer Frequently Asked Questions
As a brand, I’m sure you’re loaded with questions from customers daily, either when they walk into your office or on social media DMs and comments.
Guess what? The chances are high that they are all asking the same questions. If that’s what you experience then a good thing to implement right away is to identify this common problem and post a detailed answer to that today.
4. Adopt inspirational posts
The habit of post inspiring content that relates to your audience never gets old. Or, ideally, it shouldn’t!
It could be something that inspired you on that particular day whether it be a quote, a motivational speech, an article, a picture of your team, or even your workplace.
You can also make posts based on your progress so far and the milestones you achieved. Some small business owners post pictures of the number of orders they got the previous day.
Anything you draw inspiration from can be a source of content. You never know whose spirit you lift with such posts.
5. Pro tips and advice
Your social media audience needs to see you as an expert in your industry. Today, you can share short “How-to posts” and give helpful tips to your audience.
For instance, if you’re a fitness coach, you could post tips on “How to get your workout done in the middle of a 9-5 job”. The more valuable information you offer your audience, the more of their trust you gain.
6. Be funny
Imagine your audience opening their social media after a stressful day, and your post is the first thing that makes them laugh. Score!
The reality is that people scroll through social media feeds primarily for entertainment, and you’ve got to capitalize on that! Be sure to have fun with your followers while staying consistent with your brand.
Here’s the good news: You do not have to come up with content from scratch. You could share a TBT {Throwback Thursday) post. These are quite popular on social media.
Another thing to do is to share another person’s valuable content with your audience. Be careful to do this seldomly and make sure to give them credit as the source every time you share their content.